SIC Dance Festival
Visual identity

In 2023, the founder of SIC reached out to me with the idea to start an inclusive contemporary dance festival in our home town in Puglia, Italy. I’ve helped his vision come true with the visual identity and some work on the positioning of the brand too. At the core, the singular idea of transformation through movement, expressed through a visual language inspired by sea waves – merging energy, transformation and Puglia’s essence into one.

Agency
Freelance

Client
SIC Dance Festival

Role
Creative Direction
Art Direction
Design


Main focus
Art Direction
Brand Design
Graphic Design



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